IPO Central

Stove Kraft IPO description – Stove Kraft is a kitchen solutions and home solutions brand. The company is one of the dominant players for pressure cookers and amongst the market leaders in the sale of free standing hobs and cooktops. It is engaged in the manufacture and retail of a wide and diverse suite of kitchen solutions under its Pigeon and Gilma brands, and proposes to commence manufacturing of kitchen solutions under the BLACK + DECKER brand, covering the entire range of value, semi-premium and premium kitchen solutions, respectively.

As of 31 October 2019, its Pigeon branded products contributed 80.86% to its overall sales and were amongst the leading brands in the market for certain products such free standing hobs, cooktops, non-stick cookware, LPG gas stoves and induction cooktops. In 2016, the company further diversified the Pigeon brand by launching LED products under it and in 2019, it commenced manufacturing LED products at its Bengaluru Facility.

Its flagship brands, Pigeon and Gilma, have enjoyed a market presence of over 14 years and enjoy a high brand recall amongst customers for quality and value for money. The company also entered the premium segment in 2016 by signing an exclusive BLACK + DECKER Brand Licensing Agreement with Stanley Black & Decker, Inc. and The Black and Decker Corporation. The agreement allows it to sell and provide post –sales services in relation to, a wide range of products such as blenders and juicers, breakfast appliances, small cooking appliances and small domestic appliances.

Promoters of Stove Kraft – Rajendra Gandhi And Sunita Rajendra Gandhi