Mafia Trends IPO GMP, Review, Price, Allotment

Last updated on October 6, 2022

Mafia Trends IPO description – The company is in marketing and selling of Men’s & kids fashion such as Jeans, T-shirts, Shirts, Chinos, Formal trousers and Formal shirts, through a chain of clothing stores under the brand name Mafia. Its stores are in various small Indian towns and cities including Kalol, Vadodara, alongwith Ahmedabad. Outside of Ahmedabad, it has strategically placed itself in tier-2 & tier 3 cities, as it aims to penetrate its target market of young students, population belonging to transitioning class and middle-income groups who aspire to wear affordable fashionable outfits.

Mafria Trends follows the concept of ‘Value Retail’ as it aims to deliver maximum value-to-cost benefits for its customers. Its main office and legacy stores are based in Ahmedabad. It started operations in 2011 with first store named ‘Mafia Western Outfit’ at Ahmedabad, Gujarat, and currently operates 8 stores spread across 3 cities and one warehouse in Gujarat.

The company conducts ‘Above The Line’ (ATL) and ‘Below The Line’ (BTL) activities to create a pull towards the brand and store. As part of its retention strategy, it targets to create more occasions for consumers to shop by organize events like annual days (men’s day / father’s day), drawing, dancing and painting competitions, treasure hunts and talent hunts to increase the number of footfalls and the footfall conversion rate. It has entered into inter-promotional and cross-promotional advertising, influencer marketing activities with some of the film production houses for promoting the brand.

Promoters of Mafia Trends – Rajendra Singh Rajpurohit and Mahendra Singh Rajpurohit

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Mafia Trends IPO Details

Subscription Dates	22 – 27 September 2022
Price Band	INR28 per share
Fresh issue	12,84,000 shares (INR 3.60 crore)
Offer For Sale	NIL
Total IPO size	12,84,000 shares (INR 3.60 crore)
Minimum bid (lot size)	4,000 shares (INR1,12,000)
Face Value	INR 10 per share
Retail Allocation	50%
Listing On	BSE SME

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Mafia Trends Financial Performance

	FY 2020	FY 2021	FY 2022
Revenue	1,147.86	365.65	715.28
Expenses	1,147.26	364.31	604.75
Net income	0.45	27.00	81.79

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Mafia Trends Offer News

• Mafia Trends RHP
• Mafia Trends Draft Prospectus

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Mafia Trends Valuations & Margins

	FY 2020	FY 2021	FY 2022
EPS	0.07	4.32	13.09
PE ratio	–	–	2.14
RONW (%)	0.22	11.76	23.95
NAV	–	–	48.80
EBITDA (%)	0.92	10.09	15.98
Net margin (%)	0.04	6.74	11.43

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Mafia Trends IPO GMP Daily Trend

Date	Consolidated IPO GMP	Kostak	Subject to Sauda

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Mafia Trends IPO Subscription – Live Updates

Category	Non-retail	Retail	Total
Shares Offered	6,42,000	6,42,000	12,84,000
Day 1	2.01	0.64	1.33
Day 2	2.18	1.75	1.96
Day 3	2.19	2.81	2.50
Day 4	3.70	5.66	4.68

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Mafia Trends IPO Lead Manager

GYR CAPITAL ADVISORS PRIVATE LIMITED
428, Gala Empire,
Near JB Tower, Drive in Road,
Thaltej, Ahmedabad-380 054
Gujarat, India
Phone: +91 87775 64648
Email: [email protected]
Website: www.gyrcapitaladvisors.com

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Mafia Trends Offer Registrar

LINK INTIME INDIA PRIVATE LIMITED
C-101, 1st Floor, 247 Park
L.B.S. Marg, Vikhroli West
Mumbai – 400 083, Maharashtra
Phone: +91 22 4918 6200 
Email: [email protected]
Website: www.linkintime.co.in

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Mafia Trends IPO Contact Details

MAFIA TRENDS LIMITED
1, Prabhu Kutir Complex,
Sandesh Press Road, Vastrapur,
Ahmedabad – 380 015, Gujarat
Phone: +91 77780 43457
E-mail: [email protected]
Website: www.mafiastores.com

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Mafia Trends IPO Allotment Status

Mafia Trends IPO allotment is now available on Link Intime’s website. Click on this link to get allotment status.

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Mafia Trends IPO Timetable

IPO Opening Date	22 September 2022
IPO Closing Date	27 September 2022
Finalisation of Basis of Allotment	30 September 2022
Initiation of refunds	3 October 2022
Transfer of shares to demat accounts	4 October 2022
Listing Date	6 October 2022
Opening Price on BSE SME	INR32.65 per share (up 16.61%)
Closing Price on BSE SME	INR31.10 per share (up 11.07%)

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Mafia Trends IPO FAQs