SRG Housing Finance – Empowering Rural India’s Housing Dreams


Last updated on December 27, 2023

In the dynamic landscape of finance and housing, SRG Housing Finance Limited (SRGHFL) stands as a beacon of opportunity for the underserved communities in rural and semi-urban regions across western and central India. As it marks its 25th year since inception, SRGHFL has firmly positioned itself as a significant player, recently making a notable debut on the National Stock Exchange (NSE). This remarkable achievement paves the way for a future dedicated to growth, expansion, and uplifting lives.

SRG Housing Finance Listing on NSE

Embarking on a Vision for Growth

The journey of SRG Housing Finance is marked by a steadfast commitment to uplifting the lives of those often overlooked by traditional financial institutions. With a clear focus on catering to the economically weaker sections (EWS), low-income groups (LIG), and middle-income groups (MIG), SRGHFL recognizes the credit hunger prevalent among these segments. It’s not just about providing housing finance; it’s about empowering dreams and aspirations.

A Steady Climb in Assets Under Management (AUM)

As of June 30, 2023, SRGHFL’s Assets Under Management (AUM) reached an impressive mark of INR 474.4 crore. However, the company’s ambition does not halt there. With its sights set on achieving an AUM of INR 750 crore by FY 2025, SRGHFL is gearing up for a period of remarkable growth and expansion. This projection reflects not just financial growth but the company’s commitment to making a tangible impact on the lives of countless families.

Diverse Geographical Expansion Plans

With a clear strategy in place, SRGHFL is ready to extend its footprint beyond its existing strongholds. The company’s expansion plan encompasses states such as Karnataka, Tamil Nadu, Telangana, and Andhra Pradesh, in addition to Rajasthan, Gujarat, Madhya Pradesh, Maharashtra, and Delhi. This strategic approach ensures that SRGHFL’s services are accessible to a wider audience, effectively contributing to the vision of affordable housing for all.

Unveiling the Core Strategy

SRGHFL’s Go-To-Market strategy is a blend of innovation and tradition, combining various channels to reach its audience. From “Feet on Street” representatives actively engaging with potential borrowers to strategic partnerships, corporate tie-ups, and digital marketing endeavors, every avenue is explored to create a seamless experience for the customers.

Key Players Steering the Ship

Behind SRGHFL’s monumental achievements stand key individuals who have spearheaded its success. Mr. Vinod K. Jain, the Promoter & MD, Mrs. Seema Jain, Promoter Director, Mr. Archis Jain, CEO, Mr. Ashok Modi, CFO, and Ms. Divya Kothari, Company Secretary and Compliance Officer, are among the notable names that have contributed to SRGHFL’s journey of growth and excellence.

Voices of Leadership

Vinod Jain SRG Housing Finance

Mr. Vinod K. Jain, MD of SRG Housing Finance Limited, remarked on the milestone of being listed on NSE, emphasizing the company’s dedication to becoming a formidable force in the realm of retail affordable housing finance. He highlighted the achievement of being Rajasthan’s pioneer in getting registered with the National Housing Board (NHB), emphasizing the consistent growth in AUM and exceptional Net Interest Margin (NIMs). Notably, the first quarter of FY 2024 witnessed the highest disbursement ever recorded.

Pioneering Financial Inclusion

Archis Jain SRG Housing Finance

The CEO of SRG Housing Finance Limited, Mr. Archis Jain, spotlighted the immense potential within the underserved population segment that lacks traditional income proofs and collateral. He accentuated how SRGHFL has become the preferred partner for these borrowers due to its swift sanction and disbursement processes, coupled with tailored solutions for financial assistance. The company’s digital ecosystem tool, SRG SRAJAN, seamlessly facilitates the entire journey from loan origination to management, reflecting SRGHFL’s commitment to innovation and ease.

A Remarkable Journey of Growth

Established in 1999, SRG Housing Finance has been instrumental in providing Housing Loans and Loan Against Property (LAP). A noteworthy accomplishment was being the first company in Rajasthan to gain registration with the National Housing Bank (NHB). The company’s presence spans across 5 states – Rajasthan, Madhya Pradesh, Gujarat, Delhi, and Maharashtra – with 62 branches as of June 30, 2023.

Charting the Course Ahead

SRGHFL’s future is set to be marked by continuous growth and achievement. The company’s recent AUM of Rs. 474.4 crore showcases an impressive journey, marked by substantial quarterly growth. With a focus on small ticket loans and maintaining a low Loan-to-Value (LTV) ratio, SRGHFL ensures its offerings are tailored to the needs of its target audience.

A Vision Beyond

The forward-looking perspective of SRG Housing Finance Limited is underlined by its journey from the BSE SME Platform to the BSE Main Board on February 4, 2015. As it continues to redefine the landscape of housing finance, SRGHFL is on the path to crossing the Rs. 1,000-crore AUM milestone in the next 3 to 4 years.

In conclusion, SRG Housing Finance Limited’s remarkable journey is one of commitment, growth, and inclusivity. With an unwavering dedication to its mission, SRGHFL is not just a financial institution but a beacon of hope for those aspiring to own their dream homes in the heart of rural India.


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