IPO Central

Burger King IPO description – Burger King is one of the fastest growing international QSR (Quick Service Restaurant) chains in India during the first five years of our operations based on number of restaurants. As the national master franchisee of the BURGER KING® brand in India, it has exclusive rights to develop, establish, operate and franchise Burger King branded restaurants in India.

Since opening its first restaurant in November 2014, the company has used its well defined restaurant roll out and development process with the aim of growing quickly, consistently and efficiently into a pan-India QSR chain and capitalising on the growing market opportunity in India for QSR restaurants. As at 30 June 2019, it had 202 restaurants, including seven Sub-Franchised Burger King Restaurants, across 16 states and union territories and 47 cities across India. The company builds its restaurant network using a cluster approach and penetration strategy. It launches its brand from flagship locations in high traffic and high visibility locations in key metropolitan areas and cities across India and then develops new restaurants within that cluster. This approach helps it to efficiently manage its vertically managed and scalable supply chain and drive down costs.

Promoters of Burger King India – QSR Asia Pte Ltd